Product Differentiation

Customer relationships

Rethinking your customer relationships

Business Planning, Product Innovation, Value Creation / Leave a Comment

Business sentiment this week is turning from discussing survival mode, to thinking about resetting. How best to adapt business strategy to navigate a constantly changing commercial environment, The priority for many sharing their experiences, is customer focused business planning. Now more than ever this is key to adding value for new and loyal consumers. .  The […]

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Business plan

10 steps to reshape your business and prepare to takeoff

Business Planning, Commercial Insight, Marketing Strategy, Product Innovation, Sales Development / Leave a Comment

When faced with major disruption to normal business activity, its challenging to have the head space to plan how to reshape, rebuild and renew your approach. The time to act is now and by following these 10 steps your business will emerge stronger. Periods of change and uncertainty such as we currently find ourselves in,

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